Wednesday, December 11, 2019

How to Write a Twitter Bio that Attract More Followers

How to Write a Twitter Bio that Attract More Followers How to Write a Twitter Bio that Attract More Followers If youre using Twitter to promote your business, your products or yourself, followers are the key to your success. But not just any followers you want the right kind of followers. People who will enjoy what you have to say and will therefore pay attention. But how do you attract those people?Twitter doesnt exactly make it easy. You dont get much real estate to talk about yourself just a tiny little bio and space for one outbound link. But those two things, combined with the photo you select, are key to whether people decide to follow you.To show you what I mean, heres a shot of my Tweetdeck window today.The far right-hand column is new followers. I usually dont have time to click through to each persons page, so I generally just scan the bio to determine whether I want to follow or not.In this case, I definitely wanted to follow Elyse S. Her bio is interesting and smart sh e conveys her work ethic by saying shell wade through snow to get there rather than by saying something dull like I have a great work ethic but whats even better is that I will also remember it. Should I know of a sales job in Atlanta, Ill think of her. And if she follows lots of recruiters and other people in career-related fields, others will react the saatkorn way when her bio pops onto their radar screen.So what kind of Twitter Bios work to attract followers?Mostly Id say bios with personality. If you seem like a human, I will pay attention to you and maybe follow your tweets. Here are a couple I liked, one because its just human and one because its funny.But you dont have to be funny. Especially if youre using Twitter to promote yourself or your business, you should say what you do but without being boring about it. Mention that youre a recruiter or a career coach and I will be likely to take an interest because of my own profession. Do it with a touch of personality and Ill definitely follow your tweets.What Turns People Off in Twitter bios?Here are a couple of bios that didnt encourage me to follow. These may be fabulous people and for all I know, I am missing out. But I cant tell that when I have no information to go on, like hereOr when the whole bio is a sales pitch like this oneNow its perfectly possible that some of the people who dont include a bio dont want to be followed. Lots of people use Twitter for casual socializing and keeping up with friends, and thats absolutely fine.But if you want to be found and followed, think about how you present yourself in that all-important little bio. Here are my tipsTell people what you doShow a little personalityReveal something personal (but not TOO personal)Dont include religion or political affiliationsWhat about you? Anything you love or hate about other peoples bios?For more information on Twitter, check out Using Twitter for Job Search.

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